The Apartment Café Tote
The Apartment Café

The Tote

Soft Launch  ·  2026

It started as a thank-you. A small thing you could hold on your way out the door — something that said: you came, and it mattered. The tote was designed to carry things. We just didn't know it would carry this much.

Tote detail with pins
The Object

Every detail on purpose.

Royal blue canvas. A screen-printed illustration of a woman cradling her cup — drawn by Lily Wilson, our second collaboration together. Lily also drew a postcard of how the Apartment Café makes her feel; she understood exactly what this space is. The Apartment Café name stamped in the corner. Quiet enough to be a secret. Bold enough to be an invitation.

The enamel pins are hers to collect. What she puts on it is part of the story.

A huge thank you to Shaya Marran, who modeled for us and helped shape the creative direction behind this shoot.

Editorial fashion shot with multiple totes
Multiple totes, green background Multiple totes, white top Tote close shot, green background
Carry your coffee. Your notes.
The evidence you were in a room where something real happened.
Lifestyle shot on Singapore steps
Carry It With You

Made for after.

For the mornings when you're still turning something over in your head from the night before. For the market run that becomes a slow afternoon. For every errand that doubles as thinking time.

A bag big enough for the way you actually live.

Smiling on curb Looking down at tote on curb Street portrait with tote
Walking with tote, street Tote on curb, close
Get Yours

A limited soft launch. Reach out if you'd like one.

bayanabusalameh@gmail.com